Let me start with the takeaway from Information Energy 2016:
“Information cannot be intelligent. Intelligent means to propagate and enrich itself. It’s the processing that has to be intelligent.”
Andy McDonald, initiator of Documentation 4.0 and Infomedian of the Year 2016.
The Infomedian Arena is not new at Information Energy, but I must say that this year Wim and his team have done a great job at animating the arena and a few new forum sessions about the future of information and Documentation 4.0.
We have discussed statements about short term and long term expectations during the Future of Information forum, with Ric van Westhreenen, Eva Vangenechten, Joyce Karemann, Kate Thomas, Paolo Peraro, myself and other conference attendees. Common themes were augmented reality, artificial intelligence, open source collaboration.
During the two days I have seen quite an interesting mix of workshops and talks, from concepts and tools to real applications of content design. Just as a sidenote: the iRobot vacuum cleaner was mentioned in at least three talks, including mine. I wonder, what intelligent product is going to be the IEn favorite next year?
It is always interesting to see teams coming from different areas of information design working together and learning from each other. This was again the case in my wokshop and I was glad to see the discussions continued afterwards.
The closing Documentation 4.0 Forum assigned us some homework: join the doc4 LinkedIn group and help define the direction, terminology, consensus, and the skillset for techcomm.
Workshop Abstract: Modelling intelligent content
Know the touchpoints of your customers’ journey with your technical content. Use methods from your information architecture toolkit to research and plan for intelligent content.
In the age of connected experience, you have to accompany youraudience at all times and across media, as they research and use your product or service. Your role is constantly evolving from technical writer to communicator/ infomedian and you have to add skills and methods to your toolkit to create rich, intelligent content for your users.
Most technical communicators are already familiar with methodslike persona, use-cases and task analysis. In addition, let’s see how drawing the customers’ journey map and identifying their touchpoints with your content channels can help you discover an information model.
To deliver the right content that serves your audience where and when they need it, we’ll plan the main content publishing pipelines and we’ll wireframe a few publication types.
Finally, using a DITA-XML project, we’ll draft the information architecture (metadata, linking and reuse strategy) and we’ll set up the semantic markup structure of the content topics.
Join the workshop, June 8 on “Modelling intelligent content” to experiment with a few research and analysis methods and to create a sample content project.